Hosting your datasets in Identify Online provides a speedy way to pinpoint potential new customers like never before. Conduct highly-detailed gap analyses for one or more of your products, or find new prospects within consortia worldwide.
Find gaps in the market
In a search results list
Spot gaps in your sales immediately from any search results list. A non-customer organization will not have a customer icon displayed next to it in the list:
Direct Customer 
Indirect Customer 
Direct and Indirect Customer
Sales Gap
See also Download Search Results
Using Advanced Search
In an Advanced Search, use the Misc. Filters option combined with locations and other metadata to find specific kinds of Non-Customers:
Tip: To find gaps in sales by Product, use Datasets; < click for more information.
In a consortium
Find sales gaps in a list of consortium members:
By Advanced Search
In an Advanced Search, use the Misc. Filters option to find Non-Customers who are also consortium members:
Tip: Combine Misc Filters with a country or Ringgold Type e.g. public libraries in USA
See also: Download Search Results
See also: Save Search Results
See also: Datasets
In a consortium record
Search for any consortium record. In the consortium record detail, the Consortium Members list will show where there are gaps in your sales:
Direct Customer Indirect Customer Direct and Indirect Customer
Sales Gap
Scroll all the way down the members list to see complete customer infomation for this consortium.
See also Download Identify Record
Previous step: Customers & Products in Identify Online Next step: Datasets